Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education

10月 28, 2008 · Posted in Higher Education Marketing · 5 Comments 

Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education

How can you turn an English department into a revenue center? How do you grade students if they are “customers” you must please? How do you keep industry from dictating a university’s research agenda? What happens when the life of the mind meets the bottom line? Wry and insightful, Shakespeare, Einstein, and the Bottom Line takes us on a cross-country tour of the most powerful trend in academic life today–the rise of business values and the belief that efficiency, immediate practical usefulne

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Seminar in substance abuse, HRD 469: A course monograph

10月 12, 2008 · Posted in Higher Educatin · Comment 

Seminar in substance abuse, HRD 469: A course monograph

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Collaboration, Technology, and Outsourcing Initiatives in Higher Education: A Literature Review

10月 1, 2008 · Posted in The Review Of Higher Education · Comment 

Collaboration, Technology, and Outsourcing Initiatives in Higher Education: A Literature Review

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